Cloud computing, software as a service and technological convergence are fast changing the TMT competitive landscape. As boundaries blur and barriers to entry come down, companies need early warning of competitive threats and to move fast to protect their market share. This requires effective, market & competitive intelligence .
Intelligentsia’s TMT Practice offers a unique combination of industry experience and market & competitive intelligence expertise. Our consultants track the software, communications, IT services, devices and media sectors. By combining this sector knowledge with 20 years of competitive intelligence experience, the TMT Practice can deliver intelligence-led solutions for your business problems. Furthermore, through workshops, scenario planning exercises or business war games we can help you apply these insights in your business.
John worked in the IT sector for 7 years in Strategic Marketing and Competitive Strategy roles before founding Intelligentsia, formerly CIC (Competitive Intelligence & Consulting). John is passionate about helping organisations apply market and competitive intelligence as a decision support tool. He particularly enjoys showing clients the possibilities of intelligence; sharing with them facts they don’t know about their competitive position; and helping them use these insights to win new business or to de-risk a critical decision.
Christian gained experience in commercial due diligence before joining Intelligentsia ten years ago. He combines considerable knowledge of the TMT sector (including fixed and mobile communications, business software, IT services) with extensive research, analysis and client advisory skills. Christian is responsible for service delivery and deputises for John.
Every business function needs competitive intelligence. Intelligentsia’s TMT team works closely with the Intelligence/Insight department, with end users at all levels, and is experienced at working across a range of functions:
If your company operates in the TMT sector and you would like to have a confidential discussion about a potential business research requirement, please contact us.
Many TMT companies rely on channel partners to sell their products and services. Intelligentsia can help you compete more effectively by providing detailed information and analysis about your competitors’ channel strategies and partner programmes.