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John PearsonJohn Pearson

CEO & Business Development Director

Prior to establishing Intelligentsia Worldwide, John worked for leading International Banking, Manufacturing and IT companies in strategic planning, marketing management and competitive strategy roles. In 1990 he founded Competitive Intelligence & Consulting (‘CIC’) to provide actionable competitive analysis for corporate clients. In 2008 the company was re-branded as Intelligentsia Worldwide to communicate its broader proposition.  John has worked on hundreds of competitive & market intelligence and due diligence projects. He particularly enjoys helping Intelligentsia’s clients solve challenging research problems.  Under his leadership, Intelligentsia has become a leading international intelligence consultancy and is widely recognised as world class for the quality of its research.



We recruit our analysts from industries within our sectors, adding essential first-hand sector knowledge and understanding to every project.